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VisitScotland takes radical new marketing approach

BTN News
Saturday, 23 April 2016

Scotland’s official tourism body VisitScotland is ‘bringing the spirit of Scotland’ to life in its first-ever global campaign - a program that fundamentally changes the way it markets and sells the country around the world.

The 'Scotland. A spirit of its own' campaign aims to raise the profile of Scotland to its highest-ever level via tv, radio, print, digital advertising and social media.

Read more ...

Outstanding service award for Donaghy

MICE News
Thursday, 21 April 2016

AEG Ogden Group Director of Convention Centres, Geoff Donaghy, has been recognised for his outstanding service to the meetings industry with an IMEX Academy Award for the Asia Pacific.

Read more ...

CLIA extends promo period

BTN News
Thursday, 21 April 2016
Cruise Lines International Association (CLIA) Australasia has confirmed the expansion of its annual Cruise Week promotion with the launch of a new month-long cruise campaign this October.

Read more ...

United's Q1 revenue falls

BTN News
Thursday, 21 April 2016
USA-based United Airlines reported its first-quarter 2016 financial results showing total revenue was US$8.2 billion, a decrease of 4.8 per cent year-over-year.

Read more ...

Iceland a hot destination for MICE tourism

MICE News
Thursday, 21 April 2016

Through strategic marketing efforts, the MICE sector in Iceland has grown by 25 per cent since 2013. Annual growth in 2015 was 11 per cent.

In recent years the importance of the social and economic contribution of the MICE market has gained more interest among the Icelandic government resulting in the country’s minister of Industry and Commerce Ragnheidur Elín Árnadóttir chairing the Politicians Forum at IMEX 2016 in Frankfurt, as well as taking part in an open debate on topics relating to the international meetings industry.

Read more ...

VTIC welcomes Penguin upgrade news

MICE News
Thursday, 21 April 2016
Australia’s Victoria Tourism Industry Council (VTIC) has welcomed funding confirmation by the Victoria government for the upgrade of the Penguin Parade at Phillip Island.

Read more ...

BESC confirms two new appointments

MICE News
Thursday, 21 April 2016

Australia’s Business Events Sunshine Coast (BESC) has confirmed two appointments.
Tiffany Bower has been appointed as Business Events manager after acting in the position over the past year. She replaces Pippa McCreery, who left BESC and the Sunshine Coast to relocate to Brisbane.

Read more ...

VisitScotland takes radical new marketing approach

BTN News
Saturday, 23 April 2016

Scotland’s official tourism body VisitScotland is ‘bringing the spirit of Scotland’ to life in its first-ever global campaign - a program that fundamentally changes the way it markets and sells the country around the world.

The 'Scotland. A spirit of its own' campaign aims to raise the profile of Scotland to its highest-ever level via tv, radio, print, digital advertising and social media.

Read more ...

Outstanding service award for Donaghy

MICE News
Thursday, 21 April 2016

AEG Ogden Group Director of Convention Centres, Geoff Donaghy, has been recognised for his outstanding service to the meetings industry with an IMEX Academy Award for the Asia Pacific.

Read more ...

CLIA extends promo period

BTN News
Thursday, 21 April 2016
Cruise Lines International Association (CLIA) Australasia has confirmed the expansion of its annual Cruise Week promotion with the launch of a new month-long cruise campaign this October.

Read more ...

United's Q1 revenue falls

BTN News
Thursday, 21 April 2016
USA-based United Airlines reported its first-quarter 2016 financial results showing total revenue was US$8.2 billion, a decrease of 4.8 per cent year-over-year.

Read more ...

Iceland a hot destination for MICE tourism

MICE News
Thursday, 21 April 2016

Through strategic marketing efforts, the MICE sector in Iceland has grown by 25 per cent since 2013. Annual growth in 2015 was 11 per cent.

In recent years the importance of the social and economic contribution of the MICE market has gained more interest among the Icelandic government resulting in the country’s minister of Industry and Commerce Ragnheidur Elín Árnadóttir chairing the Politicians Forum at IMEX 2016 in Frankfurt, as well as taking part in an open debate on topics relating to the international meetings industry.

Read more ...

VTIC welcomes Penguin upgrade news

MICE News
Thursday, 21 April 2016
Australia’s Victoria Tourism Industry Council (VTIC) has welcomed funding confirmation by the Victoria government for the upgrade of the Penguin Parade at Phillip Island.

Read more ...

BESC confirms two new appointments

MICE News
Thursday, 21 April 2016

Australia’s Business Events Sunshine Coast (BESC) has confirmed two appointments.
Tiffany Bower has been appointed as Business Events manager after acting in the position over the past year. She replaces Pippa McCreery, who left BESC and the Sunshine Coast to relocate to Brisbane.

Read more ...